HI!
I just called Maddies Fund!
I talked to Lynn!
It was VERY encouraging.
she said that WTR sounds like a prime candidate.
I asked several things that I had questions on.
1) We want to showcase many strategies rather than one- is this ok? she said yes.
2) hard to adopt issue-- I explained that our whole mission is the hard to adopt dogs, so alot of our marketing was not specifially pointing to 'hard to adopt waggys, because that IS us. She GOT it and said fine, if we can document how and why our dogs are hard to adopt, all of our innovative marketing strategies will be ok.
3) Blog/hard copy.. They said fine to have a blog as well as hard copy.. I want them to have ALL materials in front of them on paper (good idea to screen this trish) but blog form too so they can interact with our website, my space page, yahoo groups, google groups, blogs, etc.
SHE SAID
-If possible, she wanted us to say WHAT the results were for EACH strategy-- like which worked and why.
- she wants SPECIFIC stats of what dogs we pulled and how many we placed (every detail needs to be precise, have to be careful that we are completely meticulously honest about euth rates or ones we were going to place but some how the owner took them back or whatever.
-for each dog, we can go through and say which we would consider 'hard to adopt' and why.
- she checked to make sure I was talking about Marketing Strategies that WERE in place, not were invented for the grant to exist.
Based on this I think we should go easy on a TON more u tube videos- but some is cool, and mainly spend my/our efforts on things we HAVE done.
I have in mind a questionnaire for waggy owners-- I realize even making a list of owners will take days and I am down to do it, asking why they chose waggy-- networking, friend with waggy, eyecatching petfinder profile, event, whatever..
It seems that Maddies fund wants to know that, for an agency with a great rate of placement and hard to adopt dogs (LIKE WAGGY TAIL), WHAT WORKS AND HOW WE KNOW IT WORKED. We can also like Holly suggested have a new blog just for waggy tails and ask owners to submit happy tails directly on blog if they are savvy..
but I think, based on what she said, that it is not going to be about happy tails (although they will be helpful correlary material, but STATS about HOW many adopted, what their conditions were, and HOW they got adopted.
Very exciting!!!
I am prolly done for day b/c pt coming up-- but will work more on Trish'es draft tomorrow with these ideas in mind..
xo
Wednesday, August 29, 2007
RULES
hey - I'm starting a new job tomorrow but I just wanted to get us started on this. this is just a a rough draft and what it really needs is a lot more details, details that I don't have....but you will.
here's what the rules say: "(Maddie's Fund is looking for) Petfinder.com member groups that have created effective marketing campaigns for hard to place dogs and cats. If you've produced a clever, eye-popping promotion that's brought good results, send us a letter of any length explaining how it works and the outcome achieved, along with samples of all collateral materials. We're looking for quantifiable results, including percent and total numbers of hard-to-place animals adopted. "
here's what the rules say: "(Maddie's Fund is looking for) Petfinder.com member groups that have created effective marketing campaigns for hard to place dogs and cats. If you've produced a clever, eye-popping promotion that's brought good results, send us a letter of any length explaining how it works and the outcome achieved, along with samples of all collateral materials. We're looking for quantifiable results, including percent and total numbers of hard-to-place animals adopted. "
Holly ideas part 1
1. blog featuring some of the difficult to adopt dogs we've helped, and ones we currently have
i'll send out a "seeking pics and videos- if you've adopted a senior or deformed dog from us we want to hear from you asap"
2. mini music videos! 30 second music videos on utube(better to leave them wanting more than to bore) and at the end of each video flash the web site for waggytail (even if it's just us calling up a "cue card"
-the baby rockin' out playing with the toy, we can put some music behind some orville vid...
i am so excited!
i think i have a digital camera that can take videos, too.
let's caw and figure it out
i totally can get some bands to donate music
i'll send out a "seeking pics and videos- if you've adopted a senior or deformed dog from us we want to hear from you asap"
2. mini music videos! 30 second music videos on utube(better to leave them wanting more than to bore) and at the end of each video flash the web site for waggytail (even if it's just us calling up a "cue card"
-the baby rockin' out playing with the toy, we can put some music behind some orville vid...
i am so excited!
i think i have a digital camera that can take videos, too.
let's caw and figure it out
i totally can get some bands to donate music
hollys ideas
U-tube and catchy photos on petfinder (milo teen spirit! orville on utube...) - get people to take the time to look at older or special needs pets
Foster care system - allows people to see how the animal truly can bring joy to a household as a family member
Successfully adopted special needs pets as ambassadors (the new blog page featuring their stories)
Full disclosure - we know it's common practice for shelters to downgrade ages, behavior issues, etc. If a dog is 16 years old, we say that. We have had dogs that age adopted. We believe in complete honesty and feel honesty helps the shelter system in general. Bad experiences will not lead to future adoptions. We believe there is someone for every dog!
Events allow people to meet and interact with volunteers, past adopters, and some of our special adoptables. (the halloween event in jersey could ham orville and roo (?) up as an embassadors!)
Misa's training program - free monthly behavior sessions offer adopters a chance to reconnect with us to work out behavior questions with behaviorists and trainers
myspace profiles - several fosters have created myspace profiles to help their charges gain attention
--
Foster care system - allows people to see how the animal truly can bring joy to a household as a family member
Successfully adopted special needs pets as ambassadors (the new blog page featuring their stories)
Full disclosure - we know it's common practice for shelters to downgrade ages, behavior issues, etc. If a dog is 16 years old, we say that. We have had dogs that age adopted. We believe in complete honesty and feel honesty helps the shelter system in general. Bad experiences will not lead to future adoptions. We believe there is someone for every dog!
Events allow people to meet and interact with volunteers, past adopters, and some of our special adoptables. (the halloween event in jersey could ham orville and roo (?) up as an embassadors!)
Misa's training program - free monthly behavior sessions offer adopters a chance to reconnect with us to work out behavior questions with behaviorists and trainers
myspace profiles - several fosters have created myspace profiles to help their charges gain attention
--
Tuesday, August 28, 2007
Happy Tail- Moli Jones the Pug
This Happy Tail was submitted by one of our adoptors, Amanda. She found Hard to Adopt Moli (eye problem, arthritis, senior, blind) at one of our Bingo Benefits (an event we use to help get attention, raise awareness, and help Hard to Adopt Dogs find homes).
Ms. Moli Jones chose us to take her home in a crowded bar one rainy NYC night. She snuggled tight into Brian's arms looked up with her big gookie eyes and we could not resist.
The decision to keep her was difficult as she is a special needs dog. At least that is what we believed when we took her in.She supposedly was blind and arthritic. Our vet was far from reassuring when we had her first checked looked at. She suggested eye drops on a daily basis, weekly baths with medicated shampoo and patience. Well the sweet, docile, elderly, blind, arthritic pug has turned into the house Matriarch!
Once we started with daily eye regimen her eye sight improved, home cooked meals and weekly baths fixed her skin condition
and suddenly the arthritis has not impeded her jumping off the couch, chasing the cats nor her weekly Pug Parties in the Park.
Our Vet is so impressed how much a little bit of love can turn a 10 year old lost cause into a great sassy Dame! She truly is not the dog we rescued and we are so glad that we took on the responsibility to take in a special needs dog. She has brought more joy to our lives then we could possible give her. We are glad to give her a happy home for the rest of her life.
text of Trish's grant draft
Download the original attachment
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Maggie’s Fund Marketing Campaign Submission
Waggytail Rescue
170 Norfolk St. #10
New York, NY 10002
www.waggytailrescue.org
waggytailrescue@gmail.com
(917) 309-6799
Waggytail Rescue is a New York City volunteer-driven dog that was borne out of the desire and passion of dog lovers who wanted to help the "unwanted" and abandoned small dogs of New York City. Waggytail Rescue is dedicated to the rescue, rehabilitation and permanent placement of small dogs. Many are rescued from certain euthanasia at the city shelters. We provide safe haven and direct care to those who find their way to us through whatever circumstance, whether abandoned, injured, abused, or neglected. No matter the breed, health or age, we believe that all animals should live secure, healthy lives and we work tirelessly to find them homes with people who will love their companion animals for a lifetime. Our core values include:
o The recognition and respect of the intrinsic value of animal life.
o The capability of animals to express their natural and innate behaviors in appropriate ways, and experience the highest quality of life possible.
o The right of animals to be free from cruelty, neglect, and abuse.
o The caring guardianship of companion animals.
o The importance of ending companion animal overpopulation.
o Companion animals should be euthanized only when all reasonable courses of treatment and determinations of adoptability have been exhausted.
* * * * *
The vast majority of the dogs that Waggytail Rescue has rescued and rehomed are inherently “hard to place” because these are dogs that we have rescued from “death row” at the NYC shelters; when members of the public who are interested in adopting a companion animal walk into the public entrance at the City shelters, they will be allowed to visit the “adoptable” dogs and cats the City has available for public viewing. But many, many other dogs are never given the chance to be seen by the public, as they are warehoused in the shelters’ basements, as they have been deemed “unadoptable” (Holly/Jenni – what’s the right terminology?) and will be euthanized within a few days unless a rescue group like Waggytail Rescue pulls them out and, in our case, places them in foster care until we can find permanent guardians…which in many cases can take weeks or even months. The dogs we rescue typically have one or more of the following: behavior issues (fear biting, cage aggression, dog aggression, food aggression…), health issues, have physical or sensory disabilities, are elderly, or are unattractive, or all of the above. We often rescue dogs that have severe problems, ones that other groups are unwilling to rescue.
Waggytail Rescue relies solely on a network of foster homes, and we receive no government funding. Through a variety of marketing efforts we have successfully rescued and rehomed ____ dogs and (____ cats!) since Waggytail Rescue’s inception in 200___. Some examples of how we’ve creatively networked include:
* posting ads for foster recruitment on Craigslist.org,
* distributing fliers in dog boutiques regarding available dogs and the need for foster homes,
* networking in person at dog runs and boutiques,
* networking with other rescue groups in the NYC area,
* recruiting new foster parents thus spreading the Waggytail Rescue word,
* and by being very active in the NYC rescue and dog communities.
Some of our recent marketing campaigns –and their results-- have included:
Marketing Technique Results:
Waggytail Rescue blog/fan site: http://waggytailrescue.blogspot.com/
Vegan barbeque to benefit Waggytail Rescue (with foster dogs available for placement) _____ dogs adopted…..
Bingo night to benefit Waggytail Rescue
Art show to benefit Waggytail Rescue (with foster dogs available onsite for placement)
In the pages that follow, we have included six vignettes about “unadoptable” small dogs that Waggytail Rescue rescued and rehomed. These stories are also posted on our website, www.waggytailrescue.org. These are just six of many, many stories Waggytail Rescue has to tell. Waggytail Rescue is a member of Petfinder.com.
Thank you very much for your consideration of our submission.
Sincerely,
Holly De Rito
Waggytail Rescue
New York, NY
HOLLY/SARAH/JENNI : we need to describe “clever, eye-popping promotion that’s brought good results….explain how it works and the outcome achieved, along with samples of all collateral materials. We’re looking for quantifiable results, including percent and total numbers of hard-to-place animals adopted.”
Your browser may not support display of this image.
Aretha's Story
"I was abandoned in an apartment to fend for myself when my former "guardians" moved. How rude!
"Now I'm happy, warm and safe! I like to sing and chat, and while my foster mom thinks I'm a bit bossy (she's sweet, but doesn't know what she's talking about), I like to think I'm assertive.
"Although a lady doesn't reveal her age, I would qualify for a senior citizen's discount if I were human (but I'm quite youthful for my years!).
"I keep my girlish figure at around 3.5 pounds and I'd like to go everywhere with my person,and I'm small enough to fit in anywhere! I would prefer to be the only dog as I need quite a bit of attention and love, and I hate to share! I'm the perfect apartment dog and love to cuddle."
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Your browser may not support display of this image.
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After all she's been through already, feisty, yet sweet, tiny 3.5-pound Aretha had an accident where her eye was injured. She was playing with one of her foster sisters when the other dog swiped at her, knocking her right eye loose.
Aretha had to go into surgery immediately. They stitched up her eye and she is on three antibiotics and three pain and anti-inflammatory medicines a day. One of each is an eyedrop that needs to be administered on an hourly basis to keep her eye from getting infected or dry.
These pictures show her eye, stitched and healing.
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Your browser may not support display of this image.
The rubber tubing is integrated into her stitches to help her drain, as a blood clot has developed behind her right eye.
Your browser may not support display of this image.
Your browser may not support display of this image.
Result: Aretha was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
Your browser may not support display of this image.
Sweet Ida’s Story
Ida was found as a stray and no one came to claim her at the NYC Shelter. Ida's fur was falling out from an untreated yeast infection on her feet, armpits, rear end and tail. Although having this uncomfortable condition this sweet little girl managed to wag her tail at everyone who walked by. She would call out like crazy for someone, anyone, to notice and rescue her. A kind Waggytail volunteer saw her in her cage and befriended her. She couldn't let this sweet happy girl get put to sleep just because of her health issues.
Ida was not well cared for in her last home and was left outside at all times. She had a tape worm, fleas, and a terrible yeast infection affecting her skin and ears. Now in foster care, she's doing great! She's eating better and wagging her tail more than ever. Ida is on a raw diet to help keep her yeast under control, and is being treated by a Homeopath.
Ida is so thankful that someone was able to look beyond the monetary costs of treating her, and was able to see that she was a wonderful happy dog that deserved to live.
Here are some pictures of Ida's terrible yeast infection. Keep in mind this is terribly itchy and she chews her skin raw.
This is the yeast infection on Ida's rear end and tail. She has lost her fur and her skin has turned black. Your browser may not support display of this image.
This is a picture of her tail/ She has almost no hair left on it. Your browser may not support display of this image.
Ida's feet are swollen and she chews them raw. Your browser may not support display of this image.
Result: Ida was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
Your browser may not support display of this image.
Millhouse's Story
Millhouse is a sweet 10-month old Chihuahua-Pug puppy rescued from the Manhattan City Shelter. He loves to play and is the cuddliest, snuggliest, silliest little boy you'll meet! He loves everyone and is always looking to make friends!
His leg was broken and his former caretaker couldn't afford his medical costs. We took him to the best hospital in Manhattan where he received first class treatment and is on his way to a full recovery!
Unfortunately his surgery, which cost in excess of $2,700.00 (paid for by one of our generous volunteers) completely depleted our resources and we need to pay it back!
Your browser may not support display of this image.
Your browser may not support display of this image.
Result: Millhouse was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
Precious Jewel's Story
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Jewel was purchased at 8 weeks old, and had a chance at a happy life just like any other puppy. Jewel had no idea that her life would not be like the rest of her littermates. During the first year of her life she lived in an apartment in Queens with her owners who she thought loved her. While she was still a puppy herself, she was forced to have puppies so her owners could make money. One day they did one of the worst things they could do: they abandoned her in their apartment, moved out, and told no one. Jewel must have been scared, sad and confused. Jewel was all alone in that apartment for about two weeks with her food and water ration dwindling to nothing. She cried and cried and finally the super of the building heard her cries. Jewel though her troubles were over, but instead this would open another sad chapter in her life.
Jewel was then put in the basement of the building until the super could find someone who wanted to take her. Days turned to weeks, weeks to months, and months to years. Soon the search stopped and there Jewel stayed, alone in a filthy cold basement with rats, mice and cockroaches. She received no human attention while down there, and they only came once a day to leave her some food and water. This was not a place for a dog to live and especially not a place for a little Chi. Luckily for Jewel, a kind woman contacted a rescue and talked the super into giving up the dog. At first, a breed rescue was contacted to help Jewel, but after she was rescued, they found out she was not the breed they thought she was. They were ready to put her back into that disgusting basement, but we could not let that happen.
When we went to pick up Jewel she was so dirty that when you pet her, you would have a film of grime and grease on your hand. Her collar had been left on her for years and it was so tight it left her neck raw and bleeding. She also came to us with a urinary tract infection that was never treated. Her nails were so long that her toes were crooked and she could hardly walk.
Jewel also has an untreated Inguinal Hernia which is a condition that happens to female dogs that have been used for breading. A hole in the abdomen allows the intestines and organs to fall through into a sack of skin. She has a large ball that looks like a tumor in between her legs where the intestines are resting in. This will need to be repaired with an expensive surgery.
Jewel has been in a Waggytail foster home where she is enjoying being in a warm bed and getting pets and giving kisses. She is a sweet, shy little girl who is ready for a new happy chapter in her life.
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This is a picture of the skin that was rubbed raw on her neck from a collar that was too tight.
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Her nails were so long that her toes are crooked.
Result: Jewel was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
MINNIE'S STORY
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About six months ago, sweet little Minnie was adopted by a woman and her 10-year old daughter. The woman had never even hinted there might a problem with Minnie, but last week, Minnie turned up in a shelter in Pennsylvania. Fortunately she was microchipped and traced back to Waggytail Rescue. Unfortunately, due to her physical condition, they were going to put Minnie to sleep unless we could get down there to save her.
A wonderful friend made the trip to Bensalem on Friday to rescue this Minnie and bring her back. She was taken immediately to a veterinary hospital, where she was diagnosed as malnourished and covered in fleas and dandruff. Her once beautiful coat is in horrible shape, she has a cataract and is blind in one eye, chronic bronchitis and a cracked nose.
She's on tons of medication, including painkillers for her uncomfortable racking cough. The good news: The vet said is an "awesome dog" and she "definitely has a lot of mileage left in her!"
Her personality despite this ordeal? From her foster mom:
"She is a total sweetheart. Very cuddly - and she follows you everywhere. Mike says he got stopped on the street by people saying how adorable she was!"
Right now Minnie is safe with Elissa and Mike and we want to allow her to recover a bit and see where she'd be best suited for a new life.
Result: Minnie was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
Scarlett - the teeny Chihuahua with bad eyes
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Scarlett is an adorable year old red smooth coat Chihuahua puppy. Because of abuse and neglect she weighs only a little over four pounds though she should weigh at least five! She's so thin you can see her ribs, her hip bones and her rear sitbones.
Her former "guardians" threw her out onto the street. We don't know why, but it could be the fact that she has a condition called "Evaporative Dry Eye", (or Keratoconjunctivitis Sicca, due to an abnormality of tear composition that results in rapid evaporation of the tears ) which has developed into hardened corneas, which if not treated, could ulcerate and rupture. Dry Eye is easily treated with daily drops and there's no reason why this condition shouldn't have been noticed, had Scarlett gotten the proper vet care she needed.
Fortunately for Miss Scarlett, Waggytail raced to her side, snatched her up and took her to our vet. She is now taking ointment treatment 5 times a day and is settling nicely into her foster home, where she bullies the cat and snuggles with her foster mom. Dr. G thinks her condition can be reversed and her big blue cloudy eyes will once again be big brown and clear!
Result: Scarlett was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
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Maggie’s Fund Marketing Campaign Submission
Waggytail Rescue
170 Norfolk St. #10
New York, NY 10002
www.waggytailrescue.org
waggytailrescue@gmail.com
(917) 309-6799
Waggytail Rescue is a New York City volunteer-driven dog that was borne out of the desire and passion of dog lovers who wanted to help the "unwanted" and abandoned small dogs of New York City. Waggytail Rescue is dedicated to the rescue, rehabilitation and permanent placement of small dogs. Many are rescued from certain euthanasia at the city shelters. We provide safe haven and direct care to those who find their way to us through whatever circumstance, whether abandoned, injured, abused, or neglected. No matter the breed, health or age, we believe that all animals should live secure, healthy lives and we work tirelessly to find them homes with people who will love their companion animals for a lifetime. Our core values include:
o The recognition and respect of the intrinsic value of animal life.
o The capability of animals to express their natural and innate behaviors in appropriate ways, and experience the highest quality of life possible.
o The right of animals to be free from cruelty, neglect, and abuse.
o The caring guardianship of companion animals.
o The importance of ending companion animal overpopulation.
o Companion animals should be euthanized only when all reasonable courses of treatment and determinations of adoptability have been exhausted.
* * * * *
The vast majority of the dogs that Waggytail Rescue has rescued and rehomed are inherently “hard to place” because these are dogs that we have rescued from “death row” at the NYC shelters; when members of the public who are interested in adopting a companion animal walk into the public entrance at the City shelters, they will be allowed to visit the “adoptable” dogs and cats the City has available for public viewing. But many, many other dogs are never given the chance to be seen by the public, as they are warehoused in the shelters’ basements, as they have been deemed “unadoptable” (Holly/Jenni – what’s the right terminology?) and will be euthanized within a few days unless a rescue group like Waggytail Rescue pulls them out and, in our case, places them in foster care until we can find permanent guardians…which in many cases can take weeks or even months. The dogs we rescue typically have one or more of the following: behavior issues (fear biting, cage aggression, dog aggression, food aggression…), health issues, have physical or sensory disabilities, are elderly, or are unattractive, or all of the above. We often rescue dogs that have severe problems, ones that other groups are unwilling to rescue.
Waggytail Rescue relies solely on a network of foster homes, and we receive no government funding. Through a variety of marketing efforts we have successfully rescued and rehomed ____ dogs and (____ cats!) since Waggytail Rescue’s inception in 200___. Some examples of how we’ve creatively networked include:
* posting ads for foster recruitment on Craigslist.org,
* distributing fliers in dog boutiques regarding available dogs and the need for foster homes,
* networking in person at dog runs and boutiques,
* networking with other rescue groups in the NYC area,
* recruiting new foster parents thus spreading the Waggytail Rescue word,
* and by being very active in the NYC rescue and dog communities.
Some of our recent marketing campaigns –and their results-- have included:
Marketing Technique Results:
Waggytail Rescue blog/fan site: http://waggytailrescue.blogspot.com/
Vegan barbeque to benefit Waggytail Rescue (with foster dogs available for placement) _____ dogs adopted…..
Bingo night to benefit Waggytail Rescue
Art show to benefit Waggytail Rescue (with foster dogs available onsite for placement)
In the pages that follow, we have included six vignettes about “unadoptable” small dogs that Waggytail Rescue rescued and rehomed. These stories are also posted on our website, www.waggytailrescue.org. These are just six of many, many stories Waggytail Rescue has to tell. Waggytail Rescue is a member of Petfinder.com.
Thank you very much for your consideration of our submission.
Sincerely,
Holly De Rito
Waggytail Rescue
New York, NY
HOLLY/SARAH/JENNI : we need to describe “clever, eye-popping promotion that’s brought good results….explain how it works and the outcome achieved, along with samples of all collateral materials. We’re looking for quantifiable results, including percent and total numbers of hard-to-place animals adopted.”
Your browser may not support display of this image.
Aretha's Story
"I was abandoned in an apartment to fend for myself when my former "guardians" moved. How rude!
"Now I'm happy, warm and safe! I like to sing and chat, and while my foster mom thinks I'm a bit bossy (she's sweet, but doesn't know what she's talking about), I like to think I'm assertive.
"Although a lady doesn't reveal her age, I would qualify for a senior citizen's discount if I were human (but I'm quite youthful for my years!).
"I keep my girlish figure at around 3.5 pounds and I'd like to go everywhere with my person,and I'm small enough to fit in anywhere! I would prefer to be the only dog as I need quite a bit of attention and love, and I hate to share! I'm the perfect apartment dog and love to cuddle."
Your browser may not support display of this image.
Your browser may not support display of this image.
Your browser may not support display of this image.
After all she's been through already, feisty, yet sweet, tiny 3.5-pound Aretha had an accident where her eye was injured. She was playing with one of her foster sisters when the other dog swiped at her, knocking her right eye loose.
Aretha had to go into surgery immediately. They stitched up her eye and she is on three antibiotics and three pain and anti-inflammatory medicines a day. One of each is an eyedrop that needs to be administered on an hourly basis to keep her eye from getting infected or dry.
These pictures show her eye, stitched and healing.
Your browser may not support display of this image.
Your browser may not support display of this image.
The rubber tubing is integrated into her stitches to help her drain, as a blood clot has developed behind her right eye.
Your browser may not support display of this image.
Your browser may not support display of this image.
Result: Aretha was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
Your browser may not support display of this image.
Sweet Ida’s Story
Ida was found as a stray and no one came to claim her at the NYC Shelter. Ida's fur was falling out from an untreated yeast infection on her feet, armpits, rear end and tail. Although having this uncomfortable condition this sweet little girl managed to wag her tail at everyone who walked by. She would call out like crazy for someone, anyone, to notice and rescue her. A kind Waggytail volunteer saw her in her cage and befriended her. She couldn't let this sweet happy girl get put to sleep just because of her health issues.
Ida was not well cared for in her last home and was left outside at all times. She had a tape worm, fleas, and a terrible yeast infection affecting her skin and ears. Now in foster care, she's doing great! She's eating better and wagging her tail more than ever. Ida is on a raw diet to help keep her yeast under control, and is being treated by a Homeopath.
Ida is so thankful that someone was able to look beyond the monetary costs of treating her, and was able to see that she was a wonderful happy dog that deserved to live.
Here are some pictures of Ida's terrible yeast infection. Keep in mind this is terribly itchy and she chews her skin raw.
This is the yeast infection on Ida's rear end and tail. She has lost her fur and her skin has turned black. Your browser may not support display of this image.
This is a picture of her tail/ She has almost no hair left on it. Your browser may not support display of this image.
Ida's feet are swollen and she chews them raw. Your browser may not support display of this image.
Result: Ida was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
Your browser may not support display of this image.
Millhouse's Story
Millhouse is a sweet 10-month old Chihuahua-Pug puppy rescued from the Manhattan City Shelter. He loves to play and is the cuddliest, snuggliest, silliest little boy you'll meet! He loves everyone and is always looking to make friends!
His leg was broken and his former caretaker couldn't afford his medical costs. We took him to the best hospital in Manhattan where he received first class treatment and is on his way to a full recovery!
Unfortunately his surgery, which cost in excess of $2,700.00 (paid for by one of our generous volunteers) completely depleted our resources and we need to pay it back!
Your browser may not support display of this image.
Your browser may not support display of this image.
Result: Millhouse was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
Precious Jewel's Story
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Jewel was purchased at 8 weeks old, and had a chance at a happy life just like any other puppy. Jewel had no idea that her life would not be like the rest of her littermates. During the first year of her life she lived in an apartment in Queens with her owners who she thought loved her. While she was still a puppy herself, she was forced to have puppies so her owners could make money. One day they did one of the worst things they could do: they abandoned her in their apartment, moved out, and told no one. Jewel must have been scared, sad and confused. Jewel was all alone in that apartment for about two weeks with her food and water ration dwindling to nothing. She cried and cried and finally the super of the building heard her cries. Jewel though her troubles were over, but instead this would open another sad chapter in her life.
Jewel was then put in the basement of the building until the super could find someone who wanted to take her. Days turned to weeks, weeks to months, and months to years. Soon the search stopped and there Jewel stayed, alone in a filthy cold basement with rats, mice and cockroaches. She received no human attention while down there, and they only came once a day to leave her some food and water. This was not a place for a dog to live and especially not a place for a little Chi. Luckily for Jewel, a kind woman contacted a rescue and talked the super into giving up the dog. At first, a breed rescue was contacted to help Jewel, but after she was rescued, they found out she was not the breed they thought she was. They were ready to put her back into that disgusting basement, but we could not let that happen.
When we went to pick up Jewel she was so dirty that when you pet her, you would have a film of grime and grease on your hand. Her collar had been left on her for years and it was so tight it left her neck raw and bleeding. She also came to us with a urinary tract infection that was never treated. Her nails were so long that her toes were crooked and she could hardly walk.
Jewel also has an untreated Inguinal Hernia which is a condition that happens to female dogs that have been used for breading. A hole in the abdomen allows the intestines and organs to fall through into a sack of skin. She has a large ball that looks like a tumor in between her legs where the intestines are resting in. This will need to be repaired with an expensive surgery.
Jewel has been in a Waggytail foster home where she is enjoying being in a warm bed and getting pets and giving kisses. She is a sweet, shy little girl who is ready for a new happy chapter in her life.
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This is a picture of the skin that was rubbed raw on her neck from a collar that was too tight.
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Her nails were so long that her toes are crooked.
Result: Jewel was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
MINNIE'S STORY
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About six months ago, sweet little Minnie was adopted by a woman and her 10-year old daughter. The woman had never even hinted there might a problem with Minnie, but last week, Minnie turned up in a shelter in Pennsylvania. Fortunately she was microchipped and traced back to Waggytail Rescue. Unfortunately, due to her physical condition, they were going to put Minnie to sleep unless we could get down there to save her.
A wonderful friend made the trip to Bensalem on Friday to rescue this Minnie and bring her back. She was taken immediately to a veterinary hospital, where she was diagnosed as malnourished and covered in fleas and dandruff. Her once beautiful coat is in horrible shape, she has a cataract and is blind in one eye, chronic bronchitis and a cracked nose.
She's on tons of medication, including painkillers for her uncomfortable racking cough. The good news: The vet said is an "awesome dog" and she "definitely has a lot of mileage left in her!"
Her personality despite this ordeal? From her foster mom:
"She is a total sweetheart. Very cuddly - and she follows you everywhere. Mike says he got stopped on the street by people saying how adorable she was!"
Right now Minnie is safe with Elissa and Mike and we want to allow her to recover a bit and see where she'd be best suited for a new life.
Result: Minnie was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
Scarlett - the teeny Chihuahua with bad eyes
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Scarlett is an adorable year old red smooth coat Chihuahua puppy. Because of abuse and neglect she weighs only a little over four pounds though she should weigh at least five! She's so thin you can see her ribs, her hip bones and her rear sitbones.
Her former "guardians" threw her out onto the street. We don't know why, but it could be the fact that she has a condition called "Evaporative Dry Eye", (or Keratoconjunctivitis Sicca, due to an abnormality of tear composition that results in rapid evaporation of the tears ) which has developed into hardened corneas, which if not treated, could ulcerate and rupture. Dry Eye is easily treated with daily drops and there's no reason why this condition shouldn't have been noticed, had Scarlett gotten the proper vet care she needed.
Fortunately for Miss Scarlett, Waggytail raced to her side, snatched her up and took her to our vet. She is now taking ointment treatment 5 times a day and is settling nicely into her foster home, where she bullies the cat and snuggles with her foster mom. Dr. G thinks her condition can be reversed and her big blue cloudy eyes will once again be big brown and clear!
Result: Scarlett was rehomed in (month/year) to _________ after (# weeks/months) of foster care and $________ in medical expenses.
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